this post was submitted on 25 Sep 2025
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For those curious what “adblockers said really happened”:
OK. I mean Fuck Alphabet anyhow, but this means a youtuber who relies on view counts for monetary income (I guess) would actually have reason to worry about adblockers?
Again, I'm not saying I'm against adblockers or even this particular feature. And I very well see what Google is doing here, trying to get their creators up in arms against adblocking. I just want to know if this is debunkable or if youtubers would have a genuine argument here.
I did not really understand above explanation. I guess I need it ELI5.
It wouldn't matter whether it was intentional or not. Put simply, Google can continue indirectly punishing creators for tolerating adblockers then redirect blame, even though they could have easily separated the metrics from the advertising and telemetry endpoints that blockers filtered. This way they get their money either from unblocked ads or from creator's reduced view counts, win-win for Google.
As an added bonus for Google, by ensuring view metrics get fucked up, it double punishes creators featuring sponsored content that rely on those metrics to determine how much the sponsor should pay them. Meanwhile Google could, in theory, sell ad placements attached to their own internal metrics that differ from the affected ones publicly visible.
So you're saying Google packaged the viewcount that's relevant to monetization into a 3rd party js data request instead of just counting the actual video's views, and so manages to play content creators against privacy-conscious users?
Worthy of a Roman Emperor, that.
See that's the fun part. Google is the ad company so it's all 1st party data. Google can package the Trojan horse however they please, which why it's such a fine line for the blockers to walk.