Source: Similerweb
In August it was in the 7th place, in October it's in the 9th place.
this post was submitted on 04 Dec 2025
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This was the latest from Huffman: https://www.npr.org/2023/06/15/1182457366/reddit-ceo-steve-huffman-its-time-we-grow-up-and-behave-like-an-adult-company
Basically, rather than focus on quality, they just shifted to the same subjective engagement bait that also happens to be easy to manipulate on the backend and almost impossible to prove that's plaguing all major social networks. It's easy to see too, they let major subs go to hell by letting special interests and the power hungry just go nuts, and they now only show up if you really search for them. Do things like adding a sub like r/conservative, and the whole world view it feeds you is completely different and tailored by troll factories, bots, and the like. They are crowd sourcing propaganda bubbles just so they can feed off of the scraps, and sadly I have no doubt it is very effective against the younger generation that's just getting exposed to these sort of platforms.
he also allowed bots, propaganda accounts to hide thier history too.
Translation: “it’s time we go experience enshittification like most tech and social media companies.”