I have no idea if this actually matters but, as a former printer, the new logo is easier and cheaper to produce. The print plates will be cheaper and the lack of thin lines mean it will be more durable too. The wide open spaces mean that the alignment between the brown and orange doesn't need to be perfect anynore (less waste).
It might be a terrible design for a logo (I don't know, not my area) but it's a good design for printing.
I have no idea if this actually matters but, as a former printer, the new logo is easier and cheaper to produce. The print plates will be cheaper and the lack of thin lines mean it will be more durable too. The wide open spaces mean that the alignment between the brown and orange doesn't need to be perfect anynore (less waste).
It might be a terrible design for a logo (I don't know, not my area) but it's a good design for printing.