this post was submitted on 17 Aug 2025
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What is up with these CAPS? Are we copying the typographic INCONTINENCE of Trump?
Quite a normal thing to do no? Way before Trump got elected
This term tickled my linguizzle gland.
I have noticed people have changed the way they type since around 2016, when trump became president. The amount of people putting "Sad." Behind a sentence is mindblowing. He gave so many people severe brainworms.
Oh that is not all. Future generations might be able to map all the brain rot that man has caused.
Using caps for emphasis in places where formatting options don’t exist is a practice as old as the internet. I remember doing it in the usenet days.
It's a practice at least as old as type itself. It seems the attention Trump garnered, and the highlighting of his stereotypical Boomer typing, have merged the two in some people's minds.
We're at a unique crossroad where Gen X and Y grew up with their grandparents mostly refusing to use cell phones and their parents mostly fumbling with them. Now Gen Z and "Alpha" are growing up with grandparents who have mostly been shamed into acceptable text etiquette, and parents who are mostly as tech savvy as the next parent and who were there when the deep magic was written (so to speak).
Mango Mussolini's narcissism is as pervasive as his parasitism so it's no wonder the lecherous rapist's sins against modern digital convention survived along with him. Some spin that as brilliant tactics but I'm not so sure. I'd wager it's a coincidence he leaned into because it garnered attention.
Most of those now driving online discourse hadn't had the same exposure to that style of texting prior to the 2016 US Presidential election cycle as preceding generations. So it seems novel to them. It's history and perspective bring formed in real time.
No. Trump. Or maybe Russia.
I think a lot of that started ironically and then bled over to normal conversations.
I think it's still mostly used ironically. Though, it's hard to know anymore. I know it is among my social circles, at least.
Luckily not you though. That Ivermectin helped!
With a single word in caps like that, I read it as yelling the word loudly.
The way it's used here, by a PR conscious intermediary, it comes across more like bitter sarcasm. Like he would not let them release the statement on his behalf unless they yelled Facebook's name when calling them out. It is similar to when a child tells their sibling they aren't allowed to do something, but they say it loudly enough so that everybody understands the parent in the next room hears it too.
Edit to clarify: It is an awesome move to call them out, especially to people who blindly just use Meta's stuff. I read my own comment and worried it would sound like I was calling the Facebook call-out childish itself. It is not. It is a very good thing to fight for a better world, especially when you have the fame or resources that give you a louder voice.
I mean he's literally a boomer.
To me, it might signal unwillingness to work with Facebook, but still willingness to work with Meta.