For the ppl who didn't read it properly: Its an unskippable ad feature, like we have in cable tv, but ONLY for TV audience. Don't think it is going to be implemented on browser based sessions.
this post was submitted on 10 Mar 2026
528 points (97.8% liked)
Technology
82886 readers
2494 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 2 years ago
MODERATORS
How will they be unskippable?
Currently, most of the 30 sec+ ads let you skip them after 5 seconds or so. Seems like that is going away. I dont think they are injecting ads directly into videos yet, so ad block should still work
load more comments
(2 replies)
load more comments
(1 replies)