They don't know that, if they sell cheap enough it might be worth it for a random office somewhere to order a hundred and use them as work computers with no intention to ever buy a game in them. Also they aren't going to be locked, nothing prevents you from getting one and run games purchased in every market under the sun that isn't steam (and/or pirated games).
I don't think they have any certainty that they'll even make decent money on them. I am hopeful that this will be good for everyone but can't exactly see how at the moment.
They don't know that, if they sell cheap enough it might be worth it for a random office somewhere to order a hundred and use them as work computers with no intention to ever buy a game in them. Also they aren't going to be locked, nothing prevents you from getting one and run games purchased in every market under the sun that isn't steam (and/or pirated games).
I don't think they have any certainty that they'll even make decent money on them. I am hopeful that this will be good for everyone but can't exactly see how at the moment.