I always felt American car companies were a really good example of that back in the 60s-70s when enormously long vehicles with giant engines were the order of the day. Why not bigger? Why not stronger? It also acted as a symbol of American strength, which was being measured by raw power just like today lol.

This also reminds me of the way video game programmers in the late 70s/early 80s had such tight limitations to work within that you had to get creative if you wanted to make something stand out. Some very interesting stories from that era.

I also love to think about the tricks the programmer of Prince of Persia had employed to get the "shadow prince" to work...

https://www.youtube.com/watch?v=sw0VfmXKq54