this post was submitted on 05 May 2026
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Joel Veitch really cashed in on rathergood.com at the right time (assuming this isn't just a rip-off of his style)
There was a milkshake advert he did in the same style in the UK
Did he do the hedgehog that sang about the axe wound?
Yes
Joel did indeed collaborate on this ad, its actually a reference to a prior animation that he had posted on rathergood.
I actually knew about rathergood and all the animations long before his foray into advertising, that was how I originally made the connection years ago!
I was in secondary school at the time and lunches during winter were basically spent watching the golden era of flash animation in the computer labs