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‘Has flat buttocks,’ ‘cusses when scared’: Amazon keeps shockingly specific customer profiles
(www.fastcompany.com)
This is a most excellent place for technology news and articles.
Mine seemed to have pulled knowledge based on things I've mentioned in reviews. Otherwise it just seems to be pretty mundane for things like order history...yep, someone with a dog profile picture and who occasionally orders dog products may in fact, have a dog. The thing it gets tripped up on is things ordered for my kids or relatives from my account (but aren't necessarily gifts or shipped elsewhere)