this post was submitted on 20 Apr 2026
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[–] Hozerkiller@lemmy.ca 71 points 2 days ago (4 children)

I believe his name is John Apple now.

[–] Little8Lost@lemmy.world 24 points 2 days ago (2 children)

Are Tim Apple and John Apple somehow related?

[–] Hozerkiller@lemmy.ca 25 points 2 days ago (1 children)

They are from the Apple clan of Japan, or wherever part of China Apple is from, which has a rich history and leadership of the clan is periodically passed to a successor. This dates back to the fall of the great Steve Apple who was killed by Jewish space lasers that gave him cancer. There is a long voting process involved to select the new leader of the Apple clan and dedicated followers wait patiently for a white air drop that signals the new clan leader has been chosen. As an additional fact John Apple's grandmother was from clan Wutang which has made this choice highly controversial.

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[–] spicehoarder@lemmy.zip 12 points 2 days ago (2 children)

The apple never falls far from the tree.

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[–] Bubs12@lemmy.cafe 10 points 2 days ago (1 children)

Pretty sure he is John Appleseed until September 1st

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[–] YetAnotherNerd@sopuli.xyz 2 points 1 day ago

John Appleseed not obvious enough?

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[–] deathbird@mander.xyz 10 points 1 day ago

Goodbye Tim Apple, hello John Apple.

[–] FluidBeef@quokk.au 20 points 2 days ago (1 children)

Cool, will he fix the Gulf Of Mexico in Maps?

I completely forgot about that shit. So stupid.

[–] Mwa@thelemmy.club 2 points 1 day ago* (last edited 1 day ago)

oh its not a rumor.

[–] kinkles@sh.itjust.works 237 points 3 days ago (5 children)
[–] PancakesCantKillMe@lemmy.world 92 points 3 days ago* (last edited 3 days ago)

Tim Apple?

Edit: Ah, Johnny Appleseed is the new guy.

[–] zd9@lemmy.world 43 points 3 days ago

That's cool that his brother can take over and at least keep it in the family

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[–] GreenKnight23@lemmy.world 63 points 2 days ago (4 children)

article says Tim Cook and shows a picture of Tim Apple.

fucking amateurs.

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[–] Marshezezz@lemmy.blahaj.zone 180 points 3 days ago (1 children)

That’ll give him more time to suck off Mr child rapist

[–] Tollana1234567@lemmy.today 16 points 2 days ago

probably act like bezos controlling the company from behind the scenes.

[–] noxypaws@pawb.social 54 points 2 days ago

Oh joy, time for the next fascist ass kisser

[–] GreenBeanMachine@lemmy.world 26 points 2 days ago* (last edited 2 days ago) (4 children)

Let me guess, the John Ternus guy is an AI bro and Apple products are now gonna be heavily enshitified with AI.

Edit: yep, I was right http://www.cnbc.com/amp/2026/04/20/apple-new-ceo-john-ternus-faces-defining-challenge-fixing-ai-strategy.html

[–] KoalaUnknown@lemmy.world 22 points 2 days ago* (last edited 2 days ago) (1 children)

Ternus is the Senior Vice President of Hardware Engineering and notoriously skeptical of new technology. If they wanted someone who was AI- minded, they would have made Craig Federighi CEO.

[–] coolfission@lemmy.world 22 points 2 days ago

apparently he helped lead the team behind M-series chips and Airpods which are Apple’s few good genuine innovations of the last decade so he seems promising!

[–] Rubanski@discuss.tchncs.de 13 points 2 days ago (15 children)

Where does it say he's an AI bro? It just said that he needs to show the investors that Apple can do more AI

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[–] mabeledo@lemmy.world 4 points 2 days ago

The link you posted does not support your conclusion at all.

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[–] IchNichtenLichten@lemmy.wtf 78 points 3 days ago

At least it's a hardware person taking over and not some marketing twat.

[–] pelespirit@sh.itjust.works 81 points 3 days ago (20 children)

I seriously could do a better job than him. I have so many friends and family that used to be diehard apple fans to the point of nausea, that now think of it as a meh kind of company.

[–] Zagorath@quokk.au 138 points 3 days ago (6 children)

Cook's expertise was in the logistics. He's definitely not been a great leader for them putting out exciting products, but he's the reason they're so much less affected by things like global shipping crises or RAM prices exploding than many other companies are.

[–] pelespirit@sh.itjust.works 69 points 3 days ago (2 children)

Then keep him in the c suite running the logistics, not spearhead a giant company and run their reputation in the ground. This is what you get when you don't keep the creatives in the c suite.

[–] Zagorath@quokk.au 56 points 3 days ago (6 children)

I suspect that the thinking when he was appointed was that logistics was going to be key to Apple's future success. And at the time, they also had a number of high profile creative people in other roles, though they have pretty much all moved on since. And if you look at their financial performance in the years since Cook took over—which is the board actually cares about—it's hard to say that this was a bad approach.

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[–] gopher@programming.dev 25 points 2 days ago (3 children)

The work done by the hardware dept to build CPUs has been a great achievement though. While this started under Jobs, Apple now arguably makes the best CPUs in the market. Competing with AMD/Intel is no easy feat.

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[–] boonhet@sopuli.xyz 33 points 3 days ago (18 children)

Lol I'm a former diehard Apple hater that's been using an iPhone for 4 years and loves Apple Silicon Macs.

But I still do think they've done a lot of idiotic things lately. iOS 26 works fine on my phone (some people are reporting performance issues), but the UI is hit and miss.

Apple Vision Pro seemed doomed from the get go, but they really made it worse by not launching a cheaper headset with Air branding half a year or a year in to actually drive market share enough to make it worthwhile for developers. Could've given it an A series CPU since we now know it works in a laptop so why not in XR or whatever they're calling this.

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[–] sicjoke@lemmy.world 8 points 2 days ago (11 children)

Since 2011 when he took over Apple, to 2020, Cook doubled the company's revenue and profit, and the company's market value increased from $348 billion to $1.9 trillion.In 2025.

Just saying.

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[–] KulunkelBoom@lemmy.org 7 points 2 days ago

We can only hope incoming is as careful with our information as outgoing is.

[–] Atropos@lemmy.world 49 points 3 days ago (2 children)

Haha he's gonna feel so dumb now.

Imagine being named Tim Apple and NOT working at apple.

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[–] IAmYouButYouDontKnowYet@reddthat.com 50 points 3 days ago (7 children)

Can the glass theme go away now?

[–] stoy@lemmy.zip 40 points 3 days ago* (last edited 3 days ago) (10 children)

I like it ):

It is way prettier than the standard flat icon theme.

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[–] Tollana1234567@lemmy.today 19 points 2 days ago (2 children)

gobbling trumps nub, dint help you in the slightest.

[–] meejle@piefed.world 14 points 2 days ago

Cook is going to transition to executive chairman, and he will "assist with certain aspects of the company, including engaging with policymakers around the world."

His new role is literally Trump Gobbler

[–] alia@nord.pub 14 points 2 days ago

Embarrassingly, it did seem to have helped Apple when it comes to tariffs.

[–] rekabis@lemmy.ca 22 points 2 days ago (1 children)

Finally, the bean counter steps down so that an engineer can take the reins again.

I mean, at least he didn’t fuck things up like so many other bean counters have. But he was only ever a bean counter.

[–] tailiat@lemmy.ml 47 points 2 days ago (1 children)

There's never been an engineer CEO at Apple. Should be interesting.

[–] rekabis@lemmy.ca 19 points 2 days ago* (last edited 1 day ago) (1 children)

Even Wozniak has said that while Jobs wasn’t a good engineer, he did know enough to be strategically savvy.

Edited in hindsight for clarity.

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I can hear the meeting already “we haven’t gotten onto the ai bandwagon enough yet, clearly we’re gonna miss out on all those profits that are 100% bound to happen (my ai told me so).”

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