this post was submitted on 24 Apr 2026
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How, exactly, do they see that?
YouTube knows exactly where you start and stop the video, what segments you skip, etc., etc. and the channel has access to those analytics. Not saying that anyone shares that with the sponsors, but the mechanism IS in place.
They don't require it as they already have metrics and data, by the unique promo code from each ad read. That tells them viewers of X will go to the website and buy something.
But I have never done that, because I don't buy something because one person I like to watch was paid to talk about it.
That's my point. The sponsors of individual youtubers don't have access to that information
I don't know anything about sponsor agreements. Just because the sponsors don't have direct access, that doesn't mean there aren't other ways for them to get that information.
Of course, the creator has an interest to show this data to the advertisers if they have a good audience retention during these sponsored segments. The creators that want to hide this probably can be assumed to have a worse retention... So the advertisers can just ask for the data and know how much money that ad space is worth, and make decent estimates even when the creator refuses to share that data.
In the end, that data may very well influence how much the creator receives.
Have you never seen this when skipping through a video? The spikes are the most watched parts. They absolutely track what individual parts of a video get the most views.
Only creators and YT know the numbers and they don't share it.
The creators sell adventisement space and want the advertisers to know that their channel is a good investment, so the more they can prove to the advertisers that their sponsor segments arent skipped, the more they can charge for it.
What youtube interface is that?
I don't remember seeing that.
Do you have proof it harms them?
Unless you personally click the link and sign up using code WeAreAScam at checkout, they don't get anything extra. They already have been paid for the ad read.
It's like saying you're stealing from a TV station because you took a piss during the ad break.