this post was submitted on 01 Jul 2026
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The one brand that I am seeing rise in price for me is Spindrift.
I was just thinking the other day that their business model has got to be a lot more supply chain and energy dependent than many of the "fizzy waters".
For those who don't know, its a low calorie soda because its simply real juice in small quantities as the flavoring.
So they must have to source fresh fruits, then extract them, then pasteurize everything, and only then make the soda.
I don't drink a lot of it, but its about the only soda I am willing to give the kids.
Clue: products' retail prices have almost NOTHING to do with what they cost to produce and deliver and sell to you. It's almost entirely about what people are willing to pay.
A lot of people are willing to pay more for a product they perceive as more expensive to produce, but that perception is often far from the truth.
I drink Waterloo. Just water and a little natural flavoring. No sugar, salt, or calories, and it's much cheaper than Spindrift. I love the Peach best.
Yeah, its ok. I always wonder what is "natural flavoring?" that can mean nearly anything.
At least waterloo claims that they are extracts. Which is nice.
I really like that spindrift actually tastes like the flavoring because it is the flavoring. Its worth more to me.
Either way, my post was about how many ways they are going to be effected by rising costs.
Waterloo has a natural taste, whatever that means. It tastes real. I've tried others, and they often don't taste right, usually a chemical taste. I haven't tried Spindrift yet.
Yep. Extract of cat urine is 100% natural.
Which would be great if I was looking cat urine flavored fizzy water.
Some searching suggests Spindrift is from 3-12% actual fruit juice. So let's say 1 oz of juice in a 12 oz can. Simply Orange is a brand of premium orange juice. It costs about 10 cents per ounce. And that's a premium product sold in its own packaging. In reality, you're talking less than a nickle of juice in each can.