this post was submitted on 08 Jul 2026
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It's particularly funny because I'm pretty sure AI companies are still selling the service below cost to try to retain market share (and drive small competitors out of business). They just aren't taking quite as big a loss on every token with the increased prices.
Pretty much the model for so many internet services or streaming services.
So, they're earning money on token generation but not overall (including training)?
Openai had 2025 6billion in revenue and 20 billion costs on compute. So just to run the models to get 6billion they need to pay 20billion r&d and marketing etc get on top of that
I’m sure there’s a term for it but this is like when a company keeps securing funding from investors so they keep growing to try to outpace costs with the illusion that you’re profitable when in reality you’re not. Just like WeWork.
It's just a Ponzi scheme with extra steps.
It’s such a perfect grift
Yeah it’s basically the enshitification model
With the quirk that the service was shit to begin with.
It's just newsworthy when it happens to companies.