this post was submitted on 20 Aug 2026
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[–] gigastasio@sh.itjust.works 225 points 15 hours ago (8 children)

Nobody cares what your camera costs, Nat. You can still take shitty pictures with a $5000 camera. Charge what you think your service is worth and work for clients who pay it.

[–] merc@sh.itjust.works 1 points 4 minutes ago

Wedding photographer is an interesting job. With a lot of jobs, people buy the minimum viable equipment they need to get the job done.

But, people who get into wedding photography seem to generally be people who are really into photography. Rather than a $5000 camera being the requirement for the job. The $5000 camera is a present you can justify getting yourself if the wedding photography game is going well.

It's not a tool that goes into the case and stays there until the next wedding. It's something to be used for the kinds of pictures that don't pay the bills but that you love taking: nature shots, architecture, abstract art, gritty realism, etc.

[–] socsa@piefed.social 2 points 6 hours ago

$5k is also literally hobby money. I've spent way more than that snowboarding and hiking over the years. My lab setup at work is literally worth more than I will make in my entire career. Sit down bitch.

[–] exasperation@lemmy.dbzer0.com 36 points 13 hours ago (1 children)

Exactly.

There is real skill involved in photography, and it takes real time even after being skilled. A 1-hour shoot in a new location still requires probably an hour of planning, maybe an hour or two of logistics, and maybe 2-3 hours of work after the fact to get the photos processed and distributed. And it's basically the opportunity cost that will eat up the entire day, because you can't double book the same sunset or other lighting conditions or whatever. There's seasonality, too, if you want specific seasonal conditions in the shot, if you want to book the Saturday that other clients want, etc.

That's before expenses like insurance, the amortized cost of the software and hardware (including the cameras and lenses and computer), web services for distribution of the files, etc.

It's fair to charge a full day's fair pay for a job like that, and that might mean wanting to charge something like $1000 for an experienced photographer, maybe $500 of which actually represents "profit" for the sole proprietor. But that only happens at that price if there are clients willing to pay that price.

For bigger jobs like parties or weddings, it gets a bit more involved, which is why a 2- or 3-shooter wedding job can cost several thousand, or even above $10k.

But for easy jobs like anything in a high volume studio where the lighting is already known, and there aren't any logistics involved, it should be much cheaper. It just all depends.

[–] a_non_monotonic_function@lemmy.world 14 points 12 hours ago (1 children)

I did a gig for a while doing Photoshop clean up of wedding images and portraits.

Just that one step can be an exceptional amount of work.

[–] exasperation@lemmy.dbzer0.com 7 points 11 hours ago (1 children)

Wedding images are challenging because venues, decor, wardrobe, etc., are chosen for real-world regular eyeball beauty. In darker settings (many churches, nighttime), or settings lit by bad lights for photography (fluorescent bulbs, LED bulbs without good wide spectrum light, random dance floor stuff), adds a lot of post processing work, and wedding clients tend to be very demanding clients (for good reason). It's all real work, well beyond what can be seen in the day-of interaction between photographer and client.

I would also highlight the sheer volume.

Somebody wants a few senior pictures taken or their kid in front of some toys and trees and stuff, and you could be dealing with a relatively manageable number.

Weddings take hours, often have dozens of people, and with everything being digital these days you can take a fuckton of photos to make sure that you capture everything possible.

[–] EggInDisguise@lemmy.blahaj.zone 17 points 12 hours ago (1 children)

I've met too many people who think the number they associate to a thing somehow makes them a better user of it.

Tons of people take amazing photos with tons of thought and skill involved in composition and everything, with a phone camera or shitty digital from 2010.

People who use the price of the equipment to justify expense instead of the quality of their work are usually bad at whatever it is they're charging for.

[–] SeductiveTortoise@piefed.social 5 points 11 hours ago (1 children)

You can shift the quality a lot with great equipment, but that requires you to know what you're doing first. And it still depends on what you're trying to shoot. Somebody trying to capture a great moment in high speed sports might need a better camera than a cat dad. But without knowing how to use it, it is worth nothing.

[–] EggInDisguise@lemmy.blahaj.zone 8 points 10 hours ago (1 children)

All the money in the world can't buy talent

All the talent in the world can't perform brain surgery with a chainsaw

[–] SeductiveTortoise@piefed.social 1 points 10 hours ago

OH YEAH?!

I'm stealing this 😂

[–] wonderingwanderer@sopuli.xyz 9 points 13 hours ago (2 children)

At $100 per shoot she can pay off her camera in one year doing one shoot a week. That's if it's a hobby.

But since it's not a hobby for her, as she points out, that means she can do 3-5 shoots per week. If she charges $300 per shoot, and averages let's say 4 shoots per week, that's over $60k per year. A small salary, but people get by for less.

If she wants to make more, that's fine. But she has to convince people that she's worth a higher price by doing quality work and demonstrating consistency, professionalism, building a network of returning clients and recommendations if she wants to be fully booked each week. Not by telling them how expensive her equipment is...

[–] Soulphite@reddthat.com 14 points 12 hours ago (1 children)

Just playing devils advocate here, there should be more involved than simply taking pictures. There will be editing, and putting together an album that makes sense to the customer as well; therefore she could charge more for her time and upcharge for album features such as hard copy decorative stuff.

Then again, there is that saying "starving artist" and all...

[–] wonderingwanderer@sopuli.xyz 3 points 12 hours ago

Sure, but I factored that in by considering 5 shoots per week "fully booked." That gives you an average of 8 hours per shoot for everything from transport, set up, shooting, take-down, editing, archiving, billing, etc.

Not unreasonable, especially considering that's a 40 hour week. Overtime exists if she needs longer, and should be billed accordingly. $1500 in one week is more than a lot of people make, even working over 40 hours.

Is the $100-$300 she mentions a flat rate or an hourly rate? Even as a flat rate that would be decent for one day's work. If it's hourly, that's pretty lucrative and leaves no room to complain, especially not about all the extra stuff that's involved.

Physical copies would of course be charged a la carte or as a bundle or whatever; it's pretty standard for those to be add-on costs, unless a certain number of items were already part of the negotiated contract. But with print-on-demand services these days, that adds very little additional work or overhead expense for the photographer.

But yeah if she wants to charge more than $300 for one shoot, then she needs to spend time building her reputation, not complaining about the cost of her equipment and acting like her cheapskate customers are to blame.

You can build a reputation with a $400 mirrorless camera, if you're a good photographer. Then invest in professional equipment when you can afford it.

[–] UnderpantsWeevil@lemmy.world 0 points 12 hours ago (1 children)

At $100 per shoot she can pay off her camera in one year doing one shoot a week.

Assuming you don't value your time, sure. Pro-photographers charge a lot more than that. Also, who wants to give up a year's worth of weekends for a fancy camera?

[–] wonderingwanderer@sopuli.xyz 1 points 11 hours ago (1 children)

Let's look at the rest of that paragraph you selectively quoted:

At $100 per shoot she can pay off her camera in one year doing one shoot a week. That's if it's a hobby.

[emphasis added]

What a bad faith attempt to stir shit up over nothing.

[–] UnderpantsWeevil@lemmy.world -1 points 10 hours ago (1 children)

???

Get some thicker skin, my guy. If you're getting paid for the work, its going to be more than a hobby. Especially if you're planning to work 50 separate gigs.

Ffs, if you can file taxes as a business, we're well past the point of hobbying. That's just a part time job

[–] wonderingwanderer@sopuli.xyz 3 points 9 hours ago

This isn't about having thin skin, this is about you being unnecessarily combative. Don't flatter yourself thinking I'm torn up about it.

If you're getting paid for the work, its going to be more than a hobby. Especially if you're planning to work 50 separate gigs.

Ffs, if you can file taxes as a business, we're well past the point of hobbying. That's just a part time job

Hence where the rest of my original comment comes in. I know you like cherrypicking excerpts devoid of context, but ffs everyone can see my whole fucking comment. It's right there. And you're acting like you're actually making a point here? Go away.

[–] UnderpantsWeevil@lemmy.world 2 points 12 hours ago

Nobody cares what your camera costs

It's certainly a curiosity. Like, what's the value-add of a $5k camera relative to a cheaper model? What's the step-up or step-down in price? What features are you prizing? What brand are you favoring? What are your clients looking for that someone else can't necessarily bring with a cheaper device?

Whole books have been written about the industry, the technology around the industry, and the kinds of people who pursue it.

Charge what you think your service is worth and work for clients who pay it.

Finding clients who pay well is half the work of any freelance job.

[–] GreyEyedGhost@piefed.ca 2 points 12 hours ago (1 children)

On the flip side, Uber is basically a hobby. Do these people buy their cars just to drive for Uber, or do they drive for Uber to make some extra cash with the car they already have/need?

[–] BooBees@fedinsfw.app 3 points 11 hours ago* (last edited 11 hours ago) (1 children)

The math has been done and the wear on your car isn’t worth the pay, either, so it’s a net loss that desperate people are using in an economy where jobs are harder to come by. So uber is taking advantage of people and subsidizing their wages by taking advantage of the impoverished, similar to how the biggest company with the most people on welfare is Walmart. It’s not a hobby, it’s a blight on our society because rich people created a broken system that they then use to further increase profits.

No one decides uber is a fun hobby, if someone says they do it for fun, they’re lying or insane, I’ve done uber, it’s dangerous and a third of the riders are drunk and scary as shit. I’m a big dude, but crazy and drunk is unpredictable, and vomit is impossible to get out of your carpet.

[–] GreyEyedGhost@piefed.ca 1 points 10 hours ago

Yeah, I don't think many people call it fun, but like you said it also isn't a great way to make money.

And even if your pictures were good, more than 100$ per photo is overpriced asf, and with that you can recover your inversion and gain more.