this post was submitted on 26 Aug 2026
726 points (97.0% liked)
Technology
87572 readers
4727 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 3 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Yeah. "Lets try centralized algorithmic corporate social media again."
Im sure this attempt will end up just as wholesome.
Also, with a website that's clearly designed by AI.
What could go wrong
Gonna be digg 2.0 (or 3.0?) all over again.
I'm not claiming Twitter is great.
But this is obviously going to fail, always was obviously going to fail. It's a PR stunt, nothing more.
Twitter will sue them, they'll settle for giving up the name and some token fine, and hopefully they're on the map. Or, their hail mary long shot will pay off and they'll get to call themselves twitter in which case holy shit they're golden. That's the strategy.
It's stupid- they'll lose in court and I doubt whatever they offer is more compelling than what's already out there.
Definitely.
I'm not sure they will, genuinely. They intentionally abandoned the domain name for the website... and they're no longer using the logo or name anywhere on their product, or corporate documentation.
The case that it's up for grabs is actually decently strong.
Disney didn't use Steamboat Willie for a while, they didn't lose it....
This is more akin to Disney saying, “We hate mice! Disney is now a chain of casinos and we’re rebranding to 🅱️!”
Could almost be similar to the situation that forced Musk to buy Twitter in the first place, because he of course tweeted that Twitter would never be Twitter again and they were ‘getting rid of the bird’”.
There are more details in the article and older articles linked as well.