this post was submitted on 03 Sep 2025
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There is an excellent point made that those left of MAGA are absolute dog shite when it comes to messaging, which is completely correct. I think both liberals and left shy away from using social media because it is perceive as vapid and shallow. But us older folks need to loosen up, keep up with the times, get rid of high brow scoffing of smart digital technology, and admit that social media is the new social place of gathering and battleground of ideas, and we would lose if we don't participate in it.
An eye opening experience for me is when I was talking politics to a younger Gen Z colleague, and he mentioned that the nascent centre left party in our country only had gotten more exposure and votes in the last election because the party started getting more into social media. People complain of the right influencing politics through social media, but the right gets it right! That's where people are nowadays so why not convince them there? Franklin Roosevelt used radio and TV to present his message and ideas. Obama is considered the first social media president. Zohran Mamdani took New York and America by storm because he has a wider social media presence than his Democrat and Republican opponents. Use the new forms of mass communications like they have! There is no point being an old man or woman yelling at clouds! Biden and other older Democrats are not engaging in social media the same way as others younger politicians are. This is why there is disconnect between older Dem politicians with the voters and are deemed as out of touch, because they ARE out of touch.
That being said, forgive for me pontificating, but indeed I will pontificate this to many Lemmy users who are much older and scoff at social media, and rightly so, but the environment you grew up in to survive no longer exists. You wonder where are all the right wing ideas are coming from and why people are eating it up? If you spend more time on social media, there is your answer. The left has to keep up with the times. That has been the failure to realise by progressives around the globe.
Whether we like it or not, the internet and social media are the new TV and radio, the latter two of which were previously accused of as mode of brainwashing and conditioning the masses but are now becoming obsolete for those agenda. Social media and internet are the new media for mass communications and we have to accept it and keep up with the times.