this post was submitted on 19 Jan 2026
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Nah, the issue is they made a far inferior product to the already existing and well-established VRChat, which not only has a large pre-existing playerbase, but also allows exponentially more user freedom and expression than the slop they put out.
And then they tried to shove microtransactions and NFTs into said product before users even had legs.
If they had legs, they could've an easier time walking away though.
I don’t follow VR closely so I am curious as to what exactly Meta did accomplish. You seem to have some awareness of this space. They spent an insane amount of money building shit, they must have made something remarkable even if no one cared. Could they really have built only a second rate VR Chat alternative? I mean with that amount of money, he could have built a replacement for credit card processors.
Basically what Truscape said. Their hardware, specifically the Quest headsets, is easy for newcomers to get into. They’re relatively cheap compared to other headsets and can be used standalone without a PC, with the caveat of not being as powerful and unable to play many titles or having to play downgraded versions unless connected to a VR capable PC. The Quest also has standalone tracking, meaning it can be used anywhere without the requirement of mounted external sensors. You could pack up the headset and controllers and take it to your friend’s place to have them try it out, with no setup required.
When connected to a VR capable PC, either by USB-C or wireless AirLink, it functions like any other headset with the PC running the game and streaming it to the headset. This allows you to play PCVR games using the Quest.
tl;dr The hardware is largely more affordable and accessible, but nobody wants to use their software.
Their hardware options were quite competitive and were very accessible price-wise for people who wanted to experience VR. Nobody wanted to use their software, though. Grab a USB-C cable (or use Airlink), connect it to a PC, and play SteamVR games like VRchat, Pavlov VR, Into the Radius, and Half Life Alyx for a good time. Or play VRChat with worse quality textures and heavy model restrictions natively on Meta Hardware.
Nobody wanted to use Meta software, but the budget conscious really liked meta hardware (basically owning the sub-400 USD portion of the market).
Of course the privacy-conscious saw the writing on the wall and didn't opt in at all to their ecosystem.
God knows where the money went, but it was most definitely just an inferior version of VRChat that constantly advertised to you and asked you for money.
I saw quite a few tec demos of dumb concepts, the kind of ideas someone who has no interest in VR would think VR is supposed to be, like a virtual grocery store and other shopping to buy physical products.